No B.S. Direct Marketing , livre ebook

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2024

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Marketing

Entrepreneur Books has the unique position of being part of a much larger organization where we can promote our authors across our many media properties. These include the following:

  • Entrepreneur.com—20 million monthly unique U.S. visitors, plus additional sizable unique views from our distribution partners (MSN.com, Google News, Apple News, etc.), Entrepreneur Magazines—2.6 million monthly digital and print magazine readers

  • Newsletters: Entrepreneur Daily: 156K Active Subscribers

  • Entrepreneur.com-15MM Social Followers

  • Entrepreneur Bookstore

Additional Publisher Marketing:

  • Book launch advertising in Entrepreneur print and digital magazine 

  • Email campaign to Entrepreneur subscribers

  • Banner ads on Entrepreneur.com (audience 20 million unique visitors/month)

  • Book cover and text links within related articles and channels on Entrepreneur.com

  • Content campaigns shared via Entrepreneur's social networks (15+ million engaged)

  • Digital galleys and press kits via NetGalley sent to top editors, reviewers, bloggers, and influential media contacts

Author Marketing:

  • Promotion from the Kennedy's No BS Inner Circle, which includes emails to subscribers, member purchase campaigns and teleseminars.

  • Two-month promotional plan in KIC media that include:

  • 5 print newsletters, social media outreach, and email blasts to their 150,000-subscriber list

  • Teleseminar event around the book's release date

  • Promotion/Communication at No B.S. Inner Circle's fall "Growth Summit," spring "Superconference," and multiple Bootcamps throughout the year


  • Updated with new chapters and new material and examples from new guest contributors Marty Fort and Darcy Juarez
  • Revised to incorporate the newest media and marketing methods
  • From Dan Kennedy, author of the popular No B.S. books including No B.S. series, which shipped more than 300,000 copies
  • The first edition (January 2006) shipped 40,000+ copies, the second edition (2013) shipped 20,000+ copies, and the third edition 15,000 copies
  • Tactics typically seen only in mail-order, television infomercials, home shopping TV and direct-mail are transferred to small businesses with amazing results


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Publié par

Date de parution

21 mai 2024

Nombre de lectures

5

EAN13

9781613084809

Langue

English

Poids de l'ouvrage

3 Mo

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