Shift Your Thinking for Success , livre ebook

Cover
Title Page
Copyright Page
© 2018 by Dean Del Sesto
Published by Revell
a division of Baker Publishing Group
PO Box 6287, Grand Rapids, MI 49516-6287
www.revellbooks.com
Ebook edition created 2018
All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means—for example, electronic, photocopy, recording—without the prior written permission of the publisher. The only exception is brief quotations in printed reviews.
Library of Congress Cataloging-in-Publication Data is on file at the Library of Congress, Washington, DC.
ISBN 978-1-4934-1400-0
Endorsements
“This book is a road map and manual for any person looking for the practical tools to pivot their life and career. Dean masterfully explores the internal conversations that frame our engagement with others, and then shows how you can shift both the internal conversations and the resulting changes in your external context in a meaningful and planned way. Dean’s matter-of-fact style of addressing key issues helps you shift both your mindset and skill set in ways that will set you up for success in your next big pivot.”
Hendre Coetzee , CEO, Center for Advanced Coaching; international trainer and speaker
“While many management books are about tactics and techniques, Shift Your Thinking for Success is more about who you are and less about what you do. Dean’s clever and creative wit will help you discover viewpoints, mental shifts, and strategic behaviors that will help you build relationships that will lead you toward greater success in both life and work. Dean is spot-on! You are your own brand, so make it a great and memorable one. Who doesn’t want to be more successful in work and life? Dean has the answers . . . seventy-seven to be exact.”
Milan Yerkovich , founder, Relationship 180; marriage counselor; co-author of How We Love and How We Love Our Kids ; cohost of the nationally syndicated counseling talk show New Life Live
“Dean’s book Shift Your Thinking for Success is a powerful book for all professionals. His work is so eloquently written, and I highly recommend this book for your personal development library.”
Lisa Caprelli , radio host and bestselling author of Color Your Message: The Art of Digital Marketing & Social Media
“Dean Del Sesto cares about people: how they show up, how they think, how they are perceived, how they succeed. I know because he’s helped me and my family in numerous ways. This book will cause you to think about the you who shows up to the world, and it will challenge you to be a better person—the one you really want to be. I know you’ll grow as you read Shift Your Thinking for Success .”
Greg Leith , CEO, Convene CEO Forum
“As you strive to become more accomplished in business, the book you hold in your hands will become a true North of sorts. This book isn’t a how-to, it is a book of truths that reminds you of who you really are, what you have to offer, and how you plan to maximize life and business. Shift Your Thinking for Success brings self-awareness and confidence that will put you in the top 1 percent of successful people in business if you apply what you read.”
Noah Elias , entrepreneur; author of # Fearhunters
“In the modern marketplace our reputation can rise and fall—with life-altering results. Years of steady effort can be thwarted by a succession of miscues that turn momentum from the path of success to the dustbin of defeat. If managing our own brand is mission-critical for business professionals, it’s equally crucial for any serious contender who understands the underlying importance of their own personal stature in the unforgiving world of public image and earned reputation. Within these pages, Dean Del Sesto packs in consulting worth thousands that could help you experience success that’s priceless. Follow his counsel and win!”
Bob Shank , CEO, The Master’s Program and Priority Living; author of Life Mastery
“ Shift Your Thinking for Success over-delivers for anyone wanting to better themselves in business. From the moment you start reading, this book shows you how to think more confidently and boldly about every aspect of your business life and does so in a way that is simple and easy to read, yet hits hard in every area of business. Whoever reads this will be a different person at the end of doing so.”
Beth Ganem , CEO, Organizational Development, The Ganem Group
“Want immediate improvement in your work and life? Dean cuts through the self-help noise and offers you a gift that hits home instantly. Then his ideas get better with age. Highly recommended.”
Dane Sanders , founder, Fastermind.co; author, Fast Track Photographer and The Fast Track Photographer Business Plan
“You’ll quickly realize in reading Shift Your Thinking for Success that Dean is a different, disruptive thinker who looks at everything through the lens of ‘realistic change.’ If you don’ t want to grow and move to new levels in your life, this book is not for you. By its nature it is designed to drive the reader to reach their full potential in life and in business, and it will do so in a simple, pragmatic, and laser-like manner.”
Rick McCarthy , CEO coach; author of the book series Defining Moments: Hearing from God During Faith- Based Travels
“A wise friend, Alan Kay, inventor of the personal computer, once said that ‘context is worth 80 intelligence quotient points.’ Now, another wise friend, Dean Del Sesto, has written a breakthrough book providing context that should boost our emotional quotient at least that much. Business is about relationships, and if you’re looking for a read that will help improve your ability to relate, connect, and impact relationships positively, this will do it in abundance.”
Paul B. Carroll , veteran journalist and bestselling author; editor-in-chief at Insurance Thought Leadership
“While most books are written about a single topic, Shift Your Thinking for Success contains a diversity of brief points, many of which have the potency of a whole book. Dean’s ability to synthesize principles into actionable steps has made a remarkable difference in my professional life. He gets it, perhaps because he’s lived it. In my opinion, Dean is one of the great communicators of modern times, and I’m sure you’ll agree.”
Lauren Ellermeyer , president, Beyond Fifteen Communications
“Although an endorsement from the wife of the author may seem a bit biased, I can honestly tell you after proofing the first draft of the book that my confidence level was raised dramatically. I began to see things differently and I made some radical life decisions that I probably would not have made had I not read Shift Your Thinking for Success . It was life-changing for me, and although I’m married to this wonderful man, I will reference this book often and will recommend it to everyone I meet.”
Kitt Del Sesto , happy wife of Dean Del Sesto
“Dean has artfully crafted a wise, generous, and graceful portrait of the critical ways we can choose to show up in life to make a significant difference. Profound and valuable ‘Ahas!’ await his readers and will propel them, and others, forward. I’m excited to share this with many leaders.”
Todd Kemp , principal and leadership coach, NorthWise Group
“ Shift Your Thinking for Success is another one of Dean’s poignant and original transformational works! With the power of a freight train, it assaults every attitude, behavior, and belief that doesn’t work in our business lives and provides alternative thinking that will radically transform your life. Page by page, it encourages us to be better, so we can find greater success and fulfillment at work and in life.”
Daniel L. Tocchini , founder, D3 Digital; author of US and In the Twinkle of an “ I”
“Unlike books that focus on a single, in-depth topic, Shift Your Thinking for Success covers just about every area of business and does so in a way that is profound. Beyond that, it has a way of clarifying, inspiring, and moving one to act that few books do.”
Dave Dias , vice president, InterWest; author of Sales Ethos: Building Long Term Client Value
“Dean is a clear thinker who knows how to make the reader of his books the hero of his message. As you read Shift Your Thinking for Success , you will discover brilliance that is concise and extremely relevant for business today. You will read it and learn how to position yourself in all areas of business.”
Sanford Coggins , CEO, VisionWise Capital
“A refreshing twist on the traditional approach to success. Dean has a keen ability to flip thinking that doesn’t work with clear and sustainable concepts. To focus on the value of who you are, along with the awareness of the performance of your personal brand and its impact on others as the sustainable measure of success, is simply brilliant. This shift in thinking is long overdue. It is timely, relevant, and will elevate the accomplishments of any professional or entrepreneur. I’m confident this book will change lives and develop better leaders. Set your next goal to take in the ideas in this book and let this shift radically redirect your vision of success.”
Gary Sikes , president/CEO, Elevation
“It’s refreshing to discover a book that allows you to read quick bits of transformational information that cover a diversity of business and organizational topics. Although the items are quick reads, the potency of each point will bring business professionals as well as entrepreneurs to healthier, more productive outcomes in all of business.”
Rod Baker , president/CEO, Rod Alan; co-author of Extraordinarily You
Contents
Cover
Title Page
Copyright Page
Endorsements
Introduction
1. A strong personal brand wears in over time, never out.
2. Keeping your personal brand intact is like treading water: once your effort stops, things go down from there.
3. Self-evaluation is much like self-surgery. There are better, more precise options ava